Creating filtered version of banner image.


VO4TA: Definitions

Hugh P. Klitzke blogs at


Tweet, Like, Browse, Follow, @VO4TA


Date change! May 8th and May 15th: Commercial Critique Workshop  Details here!


Thinking about taking a class with HPK?  Take a look and see what they’re about!


VO4TA: Definitions


If you are mispronouncing a word - ask yourself: Do I really understand what the word means in this context?  Can I define this word in my own language?  (Totenkopf? Well, it’s actually the emblem on the German cavalry rider’s hat which then became synonymous with the hat itself).


If I am mis-pronouncing a proper name - do I know who they are or what they did or what they look like?  If it’s a brand name - have I heard other spots with that name?

(Fage, Llaollao, Siggi’s Dairy and Frucht Quark are all yogurts.  Dannon, anyone?)


What is this disease I’m supposed to say?  Is it named after a person? Or is it named after the area it’s afflicting? (Crohn's Disease is named after gastroenterologist Burrill Bernard Crohn.  Hence the possessive).  


If the word is in Elvish or Swedish or Spanglish or “whateverish” - what are other words that I might have heard of? (The name of the Elves’ language was repeatedly changed by Tolkien from Elfin and Qenya to the eventual Quenya).


Comprehension makes a big difference and can only add confidence.


Hugh P. Klitzke blogs at


May 8ht and May 15th: Commercial Critique Workshop  Details here!


If you liked this post take a look at:

Failures In Execution


The Difference

Read the Best of VO4TA on Medium

Subscribe for free to HPK’s blog feed

This is a personal weblog.  The opinions and ideas expressed here are my own and are not those of any of my employers.

Be the first to respond!

Post a comment